3 Reasons Why Your Business Needs Tele Surveys
In this article we will discuss 3 reasons why your business needs tele surveys. We will cover all the different ways you can use tele surveys and their advantages.
To start, let me explain what tele surveys are.
A non biased, independent, third party conducts an anonymous telephone survey with your clients to find out what they really think about your products and services. The tele survey will provide you with information that will let you improve your products and services. Sounds like a good idea to me. Most companies perform tele surveys either monthly, quarterly or yearly.
On average six questions are asked per call and ten calls are made per hour. Questions should be consistent, structured and unambiguous. either multi-choice or Yes/No questions. The most important part of tele surveys is to react to the data provided by the survey and implement changes to your business.
So, let’s jump into it and get to the 3 reasons your business needs tele surveys.
Reason 1 – Customer Satisfaction Surveys
Customer Satisfaction tele surveys let you hear exactly what your customers think about your company, products and services. By using a non biased, independent, third party agency your customers will feel comfortable telling the harsh truth, which is, of course, what you need to know. This, allows you to make improvements to your business and push it forward in the market place.
Reason 2 – Staff Satisfaction Surveys
Knowing if your staff are happy working for you is always a tricky thing. Even in a large business with an HR department and all the correct resources. Staff will feel more comfortable talking to someone outside the company. Staff surveys should always be anonymous giving an extra level of comfort and removing any worry about comebacks. Consequently, you improve the working environment, improve your staff relations, which, in turn, leads to a better retention rate and improved productivity.
Reason 3 – Market Research
When your business is thinking about launching a new product/service, expanding your reach or just wants some feedback, tele surveys can conduct market research through your existing customer base to help you target more precisely.
In conclusion, tele surveys can be used to find a variety of information to help you improve your business whether it be improving customer satisfaction, staff satisfaction or helping you penetrate a brand new market.
Get Started with Tele Surveys
If all of this makes sense and you want to start using Tele Surveys today you can Call BHT Marketing on 0808-172-1900 for a free consultation or click here to fill in our form and one of us will give you a call to discuss how we can help.